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Here’s a Piece of Porsche PR Worth Watching

Since April 19th we’ve received close to 20 different press releases (possibly more, but I think I may have deleted a few) from Porsche’s PR department. Generally, we publish most of them, but we don’t necessarily send them out in our newsletters (remember this post about stealth publishing). I figure if we published and sent out a newsletter every time Porsche releases a new piece of press you would hit the unsubscribe button faster then the 0 to 60 time of the new GT2 RS (3.4 seconds if you were wondering).

While we try to save the newsletter for more then just promotional items sometimes Porsche puts out something so juicy we just can’t resist. The new 911 GT2 RS is one such item. As “The Most Powerful Street Legal Porsche of All Time” (620 HP), a production limit of just 500 worldwide and a price tag just $5k shy of a cool quarter of a million we couldn’t resit. The excellent video intro, featured below, definitely didn’t hurt either. The original press release is published after the video for those of you that haven’t yet had a chance to view the details.

The time: seven minutes, 18 seconds on the Nürburgring-Nordschleife. The power: 620 hp. The weight: 3,020 lb (1,370 kilograms) in road trim with all fluids on board. The car: the new 2011 Porsche 911 GT2 RS.

90 More Horsepower, 154 lbs Less Filling

The latest 911 is the fastest and most powerful road-going sports car ever built in the history of Porsche. With horsepower (hp) up by 90 and weight down by 154 lbs (70 kilograms) in comparison with the previous 911 GT2, the new 911 GT2 RS has a power-to-weight ratio of just 4.9 lbs (2.21 kg) per horsepower, by far the best power/weight ratio in its class. These are the ideal ingredients for an ultra-high-performance sports car with supreme agility and truly blistering performance on the road. Perfectly illustrating Porsche Intelligent Performance, the 2011 GT2 RS achieves a reduction of approximately 5 percent for both fuel consumption and CO2 emission reduction when compared with the previous 911 GT2.

The 3.6 liter six-cylinder boxer engine features two variable turbine geometry turbochargers and provides power to the rear wheels exclusively through a six-speed manual gearbox. Equally impressive stopping power comes from Porsche Composite Ceramic Brakes (PCCB).

Unique Tires, One of a Kind Performance

New tires were specifically developed for the 911 GT2 RS and measure 245/35 ZR 19 at the front and 325/30 ZR 19 at the rear, delivering cornering performance to match the straight-line speed. Extreme cornering dynamics are ensured by the setup of the springs, Porsche Adaptive Suspension Management (PASM), unique anti-roll bars, specific engine mounts and recalibrated Porsche Stability Management (PSM), whose stability and traction control functions can be switched off individually.

The combined effect of these developments is evident on the racetrack. In fact, the ultimate 911 accelerates from 0-60 in 3.4 seconds, boasts a top-track speed of 205 mph and laps the famed Nürburgring-Nordschleife racetrack in just 7 minutes and 18 seconds.

Carbon Fiber, Limited Production

In its looks, the new 911 GT2 RS stands out clearly from the other 911 models through the lavish use of carbon-fiber-reinforced (CFR) components with a matt-black surface finish, even wider wheels (including flared wheel arches at the front), new light-alloy wheels with central locking and “GT2 RS“ model designations on the doors and rear lid. Matte-finish carbon also graces the redesigned front spoiler lip and the 3/8th of an inch (10 mm) taller rear spoiler lip – which both enhance aerodynamics and provide extra downforce.

The interior of the 911 GT2 RS also exudes sporting performance in virtually every detail. Lightweight two-piece bucket seats made of carbon-fiber-reinforced plastic are standard, as are lightweight door panels with fabric straps instead of traditional door handles. The basic interior color is black, which contrasts with red elements, such as the seat center sections, the roof lining and segments of the steering wheel rim. The gearshift and handbrake lever are also finished in red alcantara.

Limited to just 500 units worldwide, the 911 GT2 RS will be available in the U.S. October 2010 and will have a MSRP of $245.000. The GT2 RS is making its world debut at the Moscow Auto Show on August 25th 2010.

Related Porsche Posts
Night Driving the Autobahn in the Porsche 911 GT3 RS
Video of the 2010 Porsche 911 GT3 RS

[Source: PCNA]

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View Comments (3)

  • I found it funny that they felt compelled to mention "Matte-finish carbon also graces the redesigned front spoiler lip and the 3/8th of an inch (10 mm) taller rear spoiler lip..." Are we Porsche Purists so obsessed that we would have noticed the omission of the mention of a 3/8th inch taller rear spoiler lip?

  • @ Stephen - You bring up an interesting question - who do you think the press release is written for? Or should be written for? "Porsche Purists? Fans? Journalists? Or...?

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