It was just last month that all 5 Porsche models were honored in the J.D. Power Initial Quality Survey. Now, barely 6-weeks laters, U.S. Customers have rated Porsche highest against all other marques in the 20th edition of the J.D. Power ‘APEAL’ (Automotive Performance, Execution and Layout) Study.
The J.D. Power ‘APEAL’ study measures the attitudes of more than 84,000 U.S. customers who purchased or leased a new 2015 model-year vehicle between November 2014 and February 2015. Questions are designed to evaluate ten categories of vehicle performance and design: exterior and interior styling, storage and space, audio/communication/entertainment/navigation (ACEN), seats, heating/ventilation/air conditioning (HVAC), driving dynamics, engine/transmission, visibility and safety, and fuel economy.
Porsche earned 874 points on the 1,000-point scale, compared to the premium industry average of 841. The overall industry average was 798.
In addition to Porsche taking overall honors, the Macan ranks highest in the ‘Compact Premium SUV’ segment. Plus, for the fifth year in a row, the Cayenne took the top position in the ‘Midsize Premium SUV’ segment. Last, but definitely not least, the Cayman took the top award in the ‘Compact Premium Sporty Car’ category.