Photo credit: Porsche
Porsche Motorsport North America is adding an indoor-karting pipeline to its driver development ladder through a new multi-year partnership with K1 Speed, the companies announced. The agreement is aimed at turning K1’s points-based monthly racing structure into a more direct on-ramp for standout drivers to reach Porsche Sprint Challenge North America or Porsche Sprint Challenge USA West.
The arrangement has a public-facing branding component and a competitive incentive. Porsche Motorsport branding will be displayed across all 72 K1 Speed karting centers in the United States, while K1 Speed decals will appear on the front bumper of cars competing in Porsche Carrera Cup North America, Porsche Sprint Challenge North America, Porsche Sprint Challenge USA West, and Porsche Endurance Challenge North America.
At the sporting level, the companies plan to select two drivers from among the top racers who reach K1 Speed’s national competition, one from the teen class and one from the adult class. For those two drivers, the entry fee for a future season in Porsche Sprint Challenge North America or USA West will be waived, according to the announcement.
‟K1 Speed hosts thousands of motorsports enthusiasts each year and all of us at PMNA look forward to connecting with them,” Volker Holzmeyer, President and CEO of Porsche Motorsport North America, said. ‟Whether they are casual fans of motorsport or are searching for a path into professional racing, we are excited to introduce them all to the Porsche Motorsport Pyramid and the opportunities that it offers.”
K1 Speed said its arrive-and-drive model and monthly race series create an accessible starting point, with points earned locally and top finishers advancing to state and then national-level competition. ‟It’s an immense honor for K1 to partner with Porsche Motorsport North America to provide up-and-coming American racers with an extraordinary opportunity,” said David Danglard, CEO and Founder of K1 Speed and K1 Circuit. ‟We built K1 on the belief that future champions start here, and this partnership with Porsche creates a pathway to take them from our indoor tracks to the country’s greatest circuits.”