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Porsche Cars North America reports strong Q3 sales growth

Every month there are thousands of new buyers joining the Porsche club, and through the course of July, August, and September Porsche Cars North America ushered 16,581 into their new homes. That’s up a massive 8.5 percent over the same period in 2021, as supply chain issues have begun to ease, and customer demand has stayed quite strong. The first two quarters of the year were down compared to last year, so it looks unlikely that PCNA will repeat its 2021 record sales year, but it’s still been a strong result all things considered. Through the first nine months of the year sales are down 4.9 percent compared to 2021, at 49,110 units so far. Based on all of the issues Porsche has faced in 2022, these numbers seem pretty huge.

“I’m grateful for the relentless enthusiasm of our customers for the Porsche brand as we delivered 16,581 cars in the past quarter, while at the same time working with our teams in Germany and the U.S., and with our dealers, to reduce wait times to a minimum,” said Kjell Gruner, President and CEO of PCNA. “Our order books are in good health across the range of Porsche models. The ongoing expansion of new dealership facilities that offer a walk-in brand experience and a real ‘wow’ factor is also helping connect new audiences with our legendary cars.”

You can see easily that it was Cayenne demand helping the brand reach new heights this quarter, delivering an incredible 6,017 units. Combine that with 5,271 Macans, and SUVs account for an incredible 68 percent of the vehicles Porsche Cars North America shipped this quarter! Panamera and 718 Boxster/Cayman sales remained largely flat, while Taycan saw a slight dip and 911 saw a strong upward swing. Macan still holds the crown as best seller year to date, but Cayenne is catching up quickly.

Porsche-approved Certified Pre-Owned (CPO) U.S. sales in the first nine months of 2022 totaled 23,743, up 9.7 percent from a year earlier.

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Bradley Brownell:

View Comments (1)

  • I’m impressed, considering all of the shutdowns associated with the pandemic, and the supply chain disruptions, including those associated with the war in Ukraine. I am concerned with the poor Boxster sales, though. Hope Porsche takes note and redesigns!

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