According to the latest study entitled “Automotive Performance, Execution and Layout Study (APEAL)” by J.D. Power and Associates, Porsche is still the most attractive car brand in the USA. The Cayenne SUV took first place in its segment. The Porsche 911 gained the most points in its class.
The overall ranking is calculated from ten different categories, including driving dynamics and design, as well as suitability for daily use and comfort of the vehicles. This year’s survey is based on the information from around 73,000 new car buyers regarding a total of 234 different models which were registered between November 2010 and February 2011.
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[Source: Porsche]