The Porsche blogosphere is abuzz with rumors of the possibility of an unintentional reveal of the new 2011 Cayenne by Porsche’s marketing department. Truth be told, I’m simply not that excited about it. Don’t get me wrong, I like the Cayenne. In fact, John has been threatening to replace my Toyota 4Runner with a Cayenne for that past year now (and getting serious about it over the last two weeks) and I’m excited by the prospect.
But now, with the news today, I’m concerned it might delay his decision. Personally, I wish he would get it over with and pull the trigger already. I’ll take a black Cayenne S (or turbo) with Cashmere interior please. Then again, if the pictures are real, or even if they are photoshopped and depict the new Cayenne, it is a good looking vehicle (a generational change vs. a face lift). A bit more muscular, possibly longer and a bit more sleek. A Porsche through and through. Looks like it will be worth the wait. Is that a panoramic roof I see?
For those of you unfamiliar with the controversy of this alleged early leak of the new Cayenne, it’s quite simple. A number of web-sites are claiming to have captured screen shots of Porsche’s own car-configurator showing an updated version of the 2011 Porsche Cayenne (see the image above). Some say it’s a mistake, some say it’s a photoshop job, others (me) think it was intentional and a brilliant plan to create buzz. Whatever the truth may be, we’ll find out soon enough at the Geneva auto show. For now, Porsche has changed the image on their site back to a current model Cayenne GTS (see the image below). The speculation and the buzz continues. What say you? Pshopped, mistake or intentional?
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View Comments (7)
I like it - looks much sportier and more aggressive.
I think it was an accident by someone working on the website who accidentally published some work being done on the configurator without realizing they leaked the new Cayanne. As someone who works in the digital marketing field, I've seen this kind of accident happen a couple times in the past 10 years. I highly doubt it was a way to create early buzz. There are far more effective ways to leak a new product intentionally. This to me just looks like an accident; though, you never know.
I'm not sure why, but I think it looks kinda out of place. So I'd say its photoshopped.
Regardless, it looks much better than the old one, but seems smaller!
Nitro, I think it's the wheels that are giving that impression, it seems smaller to me, too!
@McDev, I agree completely
@Chris, I've heard through the grapevine that it was a mistake and heads might be rolling
@Nitro and Andrew, my prediction is it has a longer wheel base, but weighs less.. so, bigger and smaller at the same time...
Less weight is always welcome. As long as they dont make it into a cross over like its been rumored before!
Its official:
http://www.youtube.com/watch?v=sQGIOuDW6Lo