Porsche has received three top honors in the seventh annual Motorist Choice Awards. In the premium categories, the 911 was ranked top “Active Lifestyle” vehicle; the Cayenne was ranked top “Luxury Lifestyle” vehicle; and, the Boxster/Cayman was ranked top “Road Trip” vehicle.
The Motorist Choice Awards, led by automotive research companies AutoPacific and IntelliChoice, recognize vehicles that deliver the combination of high consumer satisfaction and lower-than-expected ownership costs. The annual AutoPacific study is based on owner satisfaction data solicited from more than 75,000 new model vehicle buyers using 48 key attributes. Results are combined with data from IntelliChoice, which constantly monitors cost of ownership metrics for more than 1,800 model lines over five years. The Motorist Choice Awards recognize those 2012 models that excel in these two critical consumer satisfaction categories.
This year, honors were bestowed in 15 lifestyle categories in both the popular and premium market segments, for a total of 30 winning models.
“The Motorist Choice Award methodology is designed to get to the core of what consumers want to know when making purchase decisions,” said Eric Anderson, ownership cost database supervisor, IntelliChoice. “Through our analysis, we can identify vehicles that speak to their hearts and to their wallets.”
Check out the rest of the Motorist Choice Awards and see more information on how Porsche rated on Intellichoice’s website.
Other Porsche Blog Posts You Should Read
“Christophorus – The Porsche Magazine” Wins Best of Corporate Publishing Prize
Porsche’s Michael Mauer and Entire Design Team (Style Porsche) Win Red Dot Design Team of the Year 2012
Kelly Blue Book Tells it Like it is About Porsche