Some companies use social media well (Porsche for instance), some not so great. Falken Tire is quickly becoming one of those who do it right. Earlier last week Falken launched a YouTube video announcing a contest on their facebook page.
The contest rules were/are simple. Visit the Falken Tire facebook page and click on the "ENTER HERE" link you'll see on their timeline. If you're not yet a fan (meaning you haven't "liked" their page), you'll be presented with the graphic above. Once you give them a thumbs up, you'll be asked to enter your name and email address. That's it. Presumably Falken will use your information to market to you, but in exchange you get the chance to win a brand new Porsche 911.
Video Launching the Falken Tire Porsche Give Away
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