Earlier today Porsche announced that Hertz Corporation has joined the growing roster of partners to Porsche Motorsport North America. The Hertz branding will join the “Porsche Intelligent Performance” theme as part of the livery this weekend at Sebring that includes, Michelin, Addidas, Chopard and ZF.
Jens Walther, president/CEO, Porsche Motorsport North America had this to say about the relationship,
“We are always careful when we look to add new relationships to our current world-class Porsche Motorsport partners. It is imperative they bring with them the equal levels of enthusiasm and passion for excellence, and with Hertz joining our international partners of Adidas, Chopard, Michelin, Mobil 1 and ZF, we have added another like-minded partner that does not waiver in its pursuit of exceptional service and high standards. We at Porsche Motorsport North America are proud to be working with these premier brands and look forward to maximizing these partnerships in the months and years ahead.”
As frequent readers of FLATSIXES.com will know, the partnership exists beyond the track and includes the ability to rent various Porsche models at select Hertz locations.
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