There are always points in history where if things had happened slightly differently, the future might have turned out seriously differently. These are the moments where the multiverse splits and there is another theoretical existence where modern 911s could be powered by dual overhead cam watercooled V8 engines. There was a point in the 1980s …
Continue to the full articleRuf doesn’t build Porsches
Founded way back in 1939, and rising to fame in the 1980s with its high-performance Porsche-based CTR "Yellowbird" Ruf has been building gorgeous and fast machines for decades. While much of what the company has built is based on Porsche chassis, for decades it stripped everything down to its component parts and engineered every single piece to …
Continue to the full articlePorsche kicks off Formula E pre-season testing in solid form
Season 8 of FIA Formula E world championship electric open wheel racing begins in January, but all of the teams gathered in Spain to try out some new parts this week. Porsche came to the party with its third update of the 99X Electric race car, again for Pascal Wehrlein and Andre Lotterer. There are other changes, obviously, but one big superficial …
Continue to the full articlePorsche’s Paint-To-Sample program expands to offer one-of-a-kind paints, more colors, and faster turnaround times
Porsche knows what its customers want, and that's a fact. Right now, it seems, Porsche buyers want the option of color, lots of color. The company recently invested a ton of money expanding the paint shop in the Zuffenhausen factory, because it needed to be able to keep up with demand for Paint-To-Sample colors. The old paint shop could really only …
Continue to the full articleReport: Porsche is developing a 7-seat SUV even bigger than the Cayenne
According to a recent report from Automotive News and The Drive, Porsche is developing a massive three-row SUV with a vertical rear tailgate codenamed Landjet. Don't get me wrong, Porsche Landjet is a super awesome name, and I hope something eventually gets that name, but do we really want a Porsche family hauler? Does anyone? Apparently Porsche …
Continue to the full articleHans Mezger died before his 911 restoration was finished, so his son finished it in his memory
Oliver Mezger has a long familial history with this particular Porsche 911. When he was just a boy laying in bed while his father Hans worked late, the car was a lullaby to let young Oliver know that his father had arrived home from a long day of making Porsches go faster, and he was free to fade into the depths of slumber. The family's house was …
Continue to the full articleApple-Inspired “Porsche Studio” boutique dealerships are coming
The world of car buying seems to be changing. Between the dozens of electric car startups and traditional sellers like Volvo moving to a direct-to-consumer boutique showroom sales model, and the death of the traditional dealership model seemingly on the horizon, it makes a lot of sense that a brand like Porsche would be next on the bandwagon. This …
Continue to the full articlePorsche increases its ownership of Rimac-associated Greyp eBikes to majority
Back in 2018 Porsche bought a ten percent share of Mate Rimac's Croatian electric bike company Greyp. At the same time Porsche purchased a 25% stake in Rimac Automobili, maker of boutique electric hypercars. Since then the world has turned upside down, and now Rimac has merged with Bugatti and Porsche is 45% owner of that collaborative …
Continue to the full articlePorsche gives the world an early Christmas gift with the Cayman GT4 RS and GT4 RS Clubsport
For years Porsche enthusiasts have been begging for the next big thing in mid-engine speed from Porsche. Ever since the GT4 launched customers have been asking for a GT4 RS. Not only is there one, but now Porsche has launched a second. There is a road-going GT4 RS and the track-only GT4 RS Clubsport. Both models will get the 4-liter naturally …
Continue to the full articlePorsche pulls the cover off of a very special Panamera Platinum
Porsche offers a ton of special edition models of its normal lineup. I'm talking about more than just GT3s and GTS models. Now you can add a new one to the list with this Panamera Platinum Edition sedan. Available for the Panamera 4 and Panamera 4 E-Hybrid models, the Platinum Edition adds a few special luxury features at a surprisingly attractive …
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