Porsche has been on a roll this year, delivering more cars to new customers than it ever has before. With an incredible lineup of desirable cars, it’s easy to see why. All else being equal, Porsche looks on track to shift almost three hundred thousand cars this year. Sadly, all is not equal, and supply chain ripple effects from the Coronavirus pandemic are still rocking the automotive industry. The Volkswagen Group’s top brands, Porsche, Audi, and VW, are all preparing for massive production delays in the third quarter of 2021 as a result of chip shortages. This has been a long-standing issue, but the Volkswagen Group has been able to throw it’s not insignificant weight around to prioritize shipments and production thus far. It looks like that prioritization is coming to an end, as even some of the biggest companies in the world are being told to wait their turn.
“In spite of all this success, we are well advised to keep both feet on the ground,” Porsche CFO Lutz Meschke said. “Because regardless of the uncertainties of the coronavirus pandemic, the continuing tense situation on the semiconductor market could become noticeable in the third quarter.”