This Sunday you'll get to see a new commercial from Porsche touting the glorious new Taycan during the big game. This is the first time since the mid-1990s that Porsche has had a commercial during the Superbowl, so they had to make sure it was a good one. Here is what they came up with. "The Heist". https://youtu.be/92sXWVxRr0g It's a …
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Behind The Scenes of Porsche’s ‘Engine Notes’ Event at PEC LA
Porsche's massive 20-hectare Experience Center in Carson, California has been open for just over a year now (November 11th was the official anniversary), and Porsche hasn't stopped celebrating since. It's a truly awe inspiring facility with off road, race track, and slick surface training courses available, much like the Atlanta campus. …
Continue to the full articleThis Is Porsche’s First TV Commercial For The New 911, “Compete”
Porsche's been stepping up their advertising game lately. Besides the social media channels and digital display ads we've become accustom to, we've started to see TV commercials, too. In fact, just the other night I remember seeing a commercial for the Macan and thinking "that's odd, Porsche doesn't really do TV". Well, they do now and the spot …
Continue to the full articleVideo Takes Us Behind The Scenes At The Filming Of “The Porsche Design DNA”
Recently, Porsche released one of their typically slick videos – titled "The Porsche Design DNA" – describing their 21st century emphasis on design commonality across the brand’s several models, with the 911 still remaining its spiritual touchstone. Always well directed, shot, and edited and with music that evokes reverence and awe, the short film …
Continue to the full articleCheck Out The Porsche Cayman GT4 On The Track
The introduction of the new Cayman GT4 took the Porsche world by storm earlier this week. Since its announcement on Tuesday night, talk of the mid-engine track rat has been burning up the internet. The media blitz from Porsche continues and these videos below are just the latest in what is sure to be a continued push of the GT4. Most …
Continue to the full articleNew Ad Suggests Mobil1 May Turn Your Porsche Into A Lamborghini
Admittedly, I'm not the creative type and I'm not a marketer. However, I do know my cars and their corresponding iconography/branding/logos. When I think of Porsche's logo I think of a thrusting/rampant black horse taken from the Stuttgart city seal. When I think of Lamborghini's logo I think of a big snorting bull (reportedly chosen by …
Continue to the full articleHave You Seen The Newest Commercial For The Porsche Macan?
Earlier last year we heard stories of a Porsche video production out in the California desert somewhere. We knew it had to do with the Macan and we new Magnus Walker would be present. Unfortunately, we couldn't share the info and at the time it simply wasn't much to share. However, earlier this week, Porsche unveiled their new commercial for the …
Continue to the full articleHopefully the New Boxster TV Commercial Is Just a Teaser of What’s to Come
Earlier today Porsche uploaded a video of the new Porsche Boxster labeled "Escape". Somewhere I remember reading that it was their new TV spot, but now I can't find where I saw that and it's not labeled as such on YouTube. Anyway, while I find the spot well done, it seems unfinished. See the video below or directly on our site to judge for …
Continue to the full articleExclusive: Trailer for the Upcoming Porsche Boxster Commercial
As part of the Boxster event this past weekend at Barber Motorsports Park, Porsche compiled an amazing collection of historic and important classic mid-engined Porsches to include in the filming for a new commercial. Strategically placed amongst a number of new 981s were 3 Porsche 550s (yes, three of them) a 904 Carrera GTS and a Carrera GT. …
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