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Porsche’s best product placement campaigns

February 24, 2012 by Pepper Girl Leave a Comment
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Product placement is now big business. From TV shows to the big screen, companies are aware of the power of film in establishing brand identity. Porsche is no exception. With a reputation for luxury living, Porsche models feature heavily in many popular movies and series. Iconic Porsche movies 1983 teen comedy Risky Business features the outlandish escapades of Joel Goodson, played by a …
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Porsche: Driving a Superbrand

September 7, 2011 by Pepper Girl Leave a Comment
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There's no-denying Porsche is one of the world's true super brands. When New York's Luxury Institute surveyed 1,642 affluent Americans to ask their preferred choice of luxury car makers, Porsche emerged as the clear winner. It received high marks for its attention to detail, strong focus and uniqueness in a competitive marketplace. In 2010, Porsche received three brand image awards from the …
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Get Close to the Real Thing for Father’s Day

June 6, 2011 by Pepper Girl Leave a Comment
gift

Finding the right Father's Day gift is always tough. If you have already exhausted all the standard options of a bottle of whiskey, a new tie or a wallet then you will need some inspiration. If your dad has a passion for Porsche, there are some options available to you that won't cost the world. There are a various smaller gifts you can buy that will satisfy his thirst for all things …
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How to Clean Your Porsche’s Body Correctly

February 28, 2011 by Pepper Girl Leave a Comment

Your Porsche is your baby and requires daily attention which includes careful cleaning. Many owners insist on cleaning their own Porsches. This way the are fully responsible and no outsiders get a chance to mess anything up. It’s the same with your ‘real’ baby, you would always trust yourself to do a better job at feeding and bathing than a nanny or babysitter. Many owners see their …
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What’s in a Name?

February 14, 2011 by Pepper Girl Leave a Comment

The second we hear the name of something, we form a mental image of it. As a result, it's vitally important for car designers to portray the right image with their vehicle names, but sometimes they get it very, very wrong… When it comes to naming a new car design, a team will often start with around a thousand possible names, which will be whittled down to a shortlist of 100 or so. This …
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Different Porsches for Different Drivers

October 28, 2010 by Pepper Girl 1 Comment
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Even for people who don’t know much about cars, the name Porsche brings to mind luxury and prestige. Given Porsche’s reputation, if you drive one, many people will associate you with such qualities. Although there are car lovers who drive their beautiful machines without concern for what anyone else thinks, you may be curious to know what the typical driver profile is for your Porsche of …
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Porsche Pre-Purchase Inspection

April 12, 2010 by Pepper Girl Leave a Comment

A car is a major purchase, and it is important to know that you are choosing the right one. This is particularly true when you are looking at second hand cars, as you cannot be sure how well the previous owners have treated the vehicle. If you are considering buying a Porsche, then there are a few simple checks you should perform when viewing the car in order to be able to make your decision with …
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What You Should Know About Porsche Tires

April 5, 2010 by Pepper Girl Leave a Comment

A Porsche is not just another car, just as the tires on a Porsche are not the same as any other car. There are certain tires that are recommended, or even required, for every Porsche that is out there. Many Porsche models have different sized tires in the front and rear, which means you need to look at the tire make, tire-type, and something known as the N-specification to be sure you have the …
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Top 10 Porsches of All Time

March 30, 2010 by Pepper Girl Leave a Comment

1. Porsche 550 Spyder Many people would put the 550 Spyder on the top of their list of their favorite Porsches. It has a distinctive, unforgettable, sleek look and a storied history, being the car that James Dean infamously lost his life in. It is remembered as one of Porsche’s most impressive racecars and their first real contender in the world of endurance motorsport. 2. Porsche …
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